Thursday, June 19, 2008

Internet Marketing - The Solution for your Online Business

Internet makes the communication and connection of billions of people a lot easier and faster. It's actually a populated cyber "world" where everything you want can be reached in just a single click.

Internet Marketing is the latest marketing trend these days. It is also referred to as online marketing or internet advertising wherein you could advertise your business, products and services to your potential customers over the Internet.

It is subdivided into a wide range of marketing services that includes the following well-known methods/areas:

Search Engine Marketing
Is an internet marketing method that relies on search engines. The main goal here is to promote business websites to increase their visibility in Search Engines Results Pages (SERPs).
It is subdivided into three methods: Search Engine Optimization (SEO), Paid Inclusion and Pay Per Click (PPC).

Affiliate Marketing
A web-based marketing method in which a business gives rewards or commissions to an individual or company who advertise the its products or services.

E-mail Marketing
Is a form of direct marketing using electronic mails as main medium of commercializing /advertising products or services to its potential customers.

Social Media Marketing
It is a marketing method that uses various online technologies available wherein one can publicly share data, pictures, videos and audio online within a social network. Some forms of this are Blog Marketing and Viral Marketing.


Learn more about the widely used internet marketing terms here:
Internet marketing terms and definitions

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